Field marketing advantages:

• Ability to generate contacts and to obtain information
• Flexibility of both message and content
• Personal and direct communication
• Opportunity to interact with consumer
• Cost per contract control
• Quantitative and qualitative information processing

Added value of Konecta Field marketing

• A team formed by 600 salespeople and more than 30 coordinators hired on a permanent basis for the ongoing campaigns. An important human capital able to apply their knowledge and experience to field marketing at the customer service.
• Flexibility to adapt to the customer necessities
• Comprehensive service in trading management
• A skilled team with broad experience in the field

Main courses of action:

- Sales force outsourcing

• Sale of products and services
• Point of sale
• Punto de Venta

 - Promotional actions

• Sampling
• Image actions
• Direct-mail advertising
• Point of sale Service
• Tastings

- Research and information analyses

• Mystery Shopper
• Surveys, polls
• Document audit